PANews, December 9—According to Blockster, POPOLOGY®, co-founded by Joe Rey and Oliver Fuselier, is dedicated to redefining the definition and value distribution mechanism of pop culture through blockchain technology. Its “POPcast® Network” allows users to curate content across platforms and records these actions on-chain, creating an on-chain archive of genuine engagement. The core token, POPOLOGYcoin, acts as a three-way exchange medium supporting creator income, audience incentives, and brand collaborations. Through the “POPmercial®” mechanism, creators are given advertising control, enabling a transparent and fair content economy.
POPOLOGY® is currently building a cultural value network jointly participated in by creators, audiences, and brands. Its goal is to implement an on-chain “influence-as-equity” new media paradigm, driving pop culture back toward a path of authenticity, co-creation, and sustainable value.