The real gains often hide in the coins flying under the radar. Once everyone's talking about it, the early momentum's already baked in—you're essentially chasing what's already moved. The trick isn't following the hype cycle; it's spotting what's brewing before it becomes mainstream chatter. By the time a coin dominates social feeds and search volume, most of the quick wins are already taken. The window between discovery and mainstream attention is where the action really happens.