Influence is now moving on-chain. What started as a metrics problem—measuring digital reach and authority across the internet—is becoming a tradeable asset in blockchain markets.

Projects like this are tackling the core challenge: how do you quantify what influence actually means, and more importantly, how do you make it verifiable and liquid? The infrastructure to track influence signals and convert them into on-chain data is still early, but the pieces are starting to fit together.

As more platforms experiment with influence-as-a-primitive, we'll likely see interesting market dynamics emerge. The question isn't whether influence gets tokenized—it's how the winners design the system to capture and sustain that value.