Logged into an NFT platform with zero expectations—just wanted to browse a few collections and dip out. What actually happened was something else entirely. Listed a single NFT, watched my XP tick up in real time, cracked open a rewards chest, and suddenly I'm obsessively checking my ranking. Didn't even plan to stay. That's the thing about well-designed gamification: one small action feeds into another. The instant feedback loop, the ranking system, the reward mechanics—they all work together to keep you engaged without you realizing it's happening. Started as casual browsing. Ended scrolling through leaderboards.