The "buy the dip" strategy is back in action, with Bitcoin whales spending nearly $1 billion in just one week.

As the Bitcoin market experiences a pullback and price fluctuations, the world's largest publicly traded Bitcoin company Holdings (NASDAQ: MSTR) has once again demonstrated its firm strategy of “buying more as prices fall.” According to information released by NASDAQ on December 15, 2025, Holdings purchased approximately $980.3 million (nearly $1 billion) worth of Bitcoin in the past week, marking the company's second consecutive week of executing buy operations at nearly $1 billion.

The specific details of this round of large-scale accumulation are: Strategy purchased 10,645 Bitcoins at an average price of about $92,098 each. After the transaction, the company's total Bitcoin holdings increased to 671,268 coins, with a total cost of $50.33 billion and an average cost price of about $74,972. The funds for this purchase mainly came from the proceeds of its $888.2 million common stock sale.

Michael Saylor, the founder and chairman of Strategy, has long advocated for the value of Bitcoin as a corporate reserve asset. Even against the backdrop of recent market weakness and pressure on stock prices, the company's management has adopted a more aggressive accumulation strategy, temporarily setting aside concerns about equity dilution and continuously injecting funds into Bitcoin. This series of actions not only solidifies its position as a “Bitcoin whale” but also conveys a strong long-term bullish signal to the market.

Market Pulse: Gate.io Market Data Reveals Latest Bitcoin Price

While Strategy is making a large buy-in, the price of Bitcoin is playing around a critical position. According to Gate market data, as of December 22, 2025, the latest price of Bitcoin (BTC/USDT) is $89,780.7, which has slightly increased by 1.23% in the past 24 hours.

Looking at a broader time dimension, the price of Bitcoin has experienced a round of adjustment in the past few weeks. Data shows that after peaking in October, the price of Bitcoin once fell over 30%, and in mid-November, it dropped below the $90,000 mark. However, the recent price has stabilized in the range of $88,000 to $90,000, demonstrating a clear resistance to falling, which may provide an ideal buying window for long-term investors like Strategy.

In-depth Analysis: The Market Logic and Impact Behind Whale Actions

The contrarian strategy is not accidental; it encapsulates profound investment logic and has multiple impacts on market structure.

1. Cost Averaging and Long-term Belief: The average purchase price of Strategy this time is approximately $92,098, which, although higher than its historical average cost of $74,972, is still significantly lower than the historical highest price of Bitcoin. This “buying on dips” strategy helps continuously optimize the overall Holdings cost in a long-term upward trend. The action itself is a public vote for Bitcoin as “digital gold” and a value storage asset, reinforcing the market's consensus on Bitcoin's scarcity and long-term value.
2. Important Participants in Market Liquidity: The buying and selling behaviors of institutional whales like Strategy have become significant factors influencing market liquidity and price discovery. When they make large-scale purchases, they directly absorb the floating supply in the market, which may provide support for prices. Their holdings data and trends also serve as key indicators for countless retail and institutional investors observing market sentiment.
3. The Paradigm Shift in Corporate Asset Allocation: The success of Strategy (whose stock price increase has far exceeded Bitcoin itself in recent years) has inspired many listed companies to consider incorporating Bitcoin into their balance sheets. Although the recent trend has cooled down, Strategy's continued investment proves that this model remains a viable path for companies with specific strategies. It is not just an investment, but a strategic bet on the corporate asset structure and the positioning of future monetary systems.

Outlook for the Future: How Will the Market Play Out?

The story of the strategy's position increase is an excellent case for understanding the microstructure of the current cryptocurrency market. It indicates that beneath the seemingly weak market facade, steadfast long-term capital is quietly positioning itself. For ordinary investors, this conveys several key insights:

• Focus on core narratives: Bitcoin's halving cycle, the global macroeconomic environment (such as interest rate policies), and the adoption progress of mainstream institutions remain the core narratives driving its long-term price.
• Rationally view fluctuations: Short-term price fluctuations are the norm in the market, and the operations of the whales provide us with a reference frame to find direction amidst the fluctuations, but should not be the sole basis for investment.
• Use Reliable Tools: It is crucial to obtain real-time and accurate market data before making any decisions. For example, investors can closely track the price changes, trading depth, and market sentiment of Bitcoin and other major cryptocurrencies through professional market tools provided by mainstream trading platforms like Gate.

When the market falls into a brief state of confusion and adjustment, the real giants have already taken action in the undercurrents. Strategy's decisive increase of nearly 1 billion dollars is not just a simple asset purchase, but a public declaration of faith and strategy. It reminds us that in the world of cryptocurrency, the loudest voices are often not the noise of the market, but the footprints of capital that dare to swim against the current at critical moments.

As 2025 comes to a close, the Bitcoin market stands at a new crossroads. Will it continue to consolidate, or embark on a new journey? Regardless, “Hodlers” like Strategy have already written their answers with real money. For every market participant, staying attentive and conducting rational analysis on platforms like Gate will be the best beacon to navigate through the cyclical fog.