NWSL Atlanta expansion team announces 7-year front-of-kit sponsorship deal with Georgia-based Aflac

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The new NWSL Atlanta expansion team, set to debut in 2028, has secured a seven-year front-of-kit sponsorship deal with Georgia-based insurance company Aflac. Aflac U.S. president Virgil Miller highlighted the company’s belief in supporting women’s sports and the NWSL’s viewership growth as key motivators for the agreement. A portion of the sponsorship will benefit the Aflac Cancer and Blood Disorder Center at the Children’s Healthcare of Atlanta, and the deal is reportedly the most lucrative front-of-kit agreement in the league’s history.

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