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Kroger CEO focused on bananas, among other things
Kroger’s new CEO, Greg Foran, is reportedly initiating significant changes, with a surprising focus on the company’s banana procurement process. Sources close to the grocer indicate Foran is frustrated by Kroger buying bananas through brokers instead of directly from growers, a practice that impacts a major revenue driver and traffic builder for the supermarket chain. Additionally, Foran is believed to be planning major changes to Kroger’s labor force due to perceived overstaffing and underperformance, and re-evaluating the company’s extensive partnership with Ocado for automated fulfillment centers.