Apple poaches Google executive Lilian Rincon to lead AI marketing strategy

On Friday local time, Apple announced that it has hired former Google Shopping Product Vice President Lilian Rincon to lead AI product marketing, as the company is preparing for a major overhaul of Siri. Lilian Rincon will serve as Apple’s Vice President of AI Product Marketing, reporting to Greg Joswiak, Apple’s Senior Vice President of Worldwide Product Marketing. (IT Home)

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